CONCEPT

Freytag's Theory:

Freytag argues that all stories start off with a setting a scene- known as the Exposition. 

Then, the Rising Action takes place; when the story develops a problem/dialemma which is built towards the climax. Next, is the Climax which is the turning point and the highest intensity of the story either emotionally or through action.

After this, its the Falling Action of the story where tall the are mysteries are trying to being solved and they are finding solutions to things. Lastly, its the Resolution/Denouement, where all the mysteries are finally solved and most of the time justice is served.

A good example of Freytag's Theory is the unforgettable movie 'Titanic'.

Beginning- everyone's on ship happily

Rising Action- development of relationship between Rose and Jack

Climax- The ship crashes

Falling Action- Rescue boats came out, people die, Rose survives

Resolution/Denouement- The search for the necklace was pointless because Rose had it all along.

Narrative Pitch:

This is the narrative pitch that me and Junior produced in terms of what our music video is going to be based on. In our music video, although the music video is originally meant to be a serious love song, we decided to add a fun and crazy element to it.
 

The narrative pitch for our selected music video “Its Not Your Fault” is going to be a Male Artist expressing his feelings for a girl in “rocky” sort of way. He feels as though this is the best way to express his regrets for his previous girlfriend who he had mistreated. The phrase “its not your fault” dominates the song in terms of being in the chorus quite alot, and therefore emphasizes his regrets for his domestic abuse it caused for his girl friend.  He would demonstrate his love for the girl in various ways throughout he music video through his facial expressions and body language.

 

Our market research illustrates that women listen to electric music most, therefore appealing to them to buy this track, it is likely that women who listen to music videos may have been a victim of an abusive relationship therefore the song would relate to them personally making them feel as though they have found favor, this I mean in terms of them not being the only woman in the world going through this. In a way it could also inform them that not all men want to do what they do, therefore men could also listen to this song and allow them to realize what they are doing is wrong. Although mainly women listen to our chosen music genre “Electric” men also do listen to this music genre as well, this means that men who are physically abusing their partner would allow them to realize what they are doing is totally wrong, this is based on the fact an artist in their favorite music genre has expressed their own regrets and would allow these men to re evaluate themselves.

 

Story Board:

 

Costume:

Our actor would be dressed in a rocky sort of outfit. This could be a punky top and trousers, more likely to be a black colour.
                                                                                                                                                                                           

This is on the left is evidence of us seeking permission to use the music video from the band 'AWOLNATION' which is commonly known as copy right permission. This is crucial because  using the track from the music video without consent could be considered as theft and we could get in serious trouble for it and possibly get sued for it